Developing Commercial Partnerships II

Developing Commercial Partnerships II

Part two of an introduction to what you need to know about forming effective partnerships in the commercial world. Builds on part one.

By Midlands Innovation Commercialisation of Research Accelerator (MICRA)

Date and time

Thu, 11 Nov 2021 01:30 - 04:30 PST

Location

Online

About this event

*Please note that this is part two of a two part programme of workshops. Registration and attendance at part one (on 09/11/21) is an essential prerequisite for participation in this workshop.*

Second workshop in the series aimed at helping your organisation develop a planned approach to partnerships, and to developing internal capabilities; navigating the challenges sometimes experienced navigating this experience.

Course Content:

A deeper exploration of some specific topics encountered in the first session e.g:

• The top five challenges and how to overcome them

• Selecting, recruiting, and qualifying your partners

• Enabling and managing your partners

• Putting it all together: The Partnership Framework

Format:

Two 2 ½ hour workshop sessions with practical exercises. Attendees are expected to complete a preparatory questionnaire prior to the session.

Workshop Leader Biography:

Alistair Fox BSc, MSc, MBA, CEng has over 25 years’ international experience of Marketing, Sales and Product Development gained from working within the IT, Technology, Utilities and Automotive sectors. Since 2014 he has been a mentor and run a range of workshops at Innovation Birmingham, Warwick University, BCU, NTU and DMU.

Registered attendees will be sent a Zoom link for the workshop and the preparatory work prior to the session taking place.

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